ART DIRECTION, DESIGN AND STORYTELLING FOR FASHION, PRODUCT AND CULTURE.
I'm Boris Kater, a Berlin-based freelance Creative Director and Designer. I connect product, image, typography, pattern and motion to give a collection one clear story.
BORIS KATER / BERLIN / AVAILABLE INTERNATIONALLY
17+ YEARS / FASHION & DESIGN
I LIKE TO BE INVOLVED EARLY.
For more than 17 years, I've worked with fashion and design brands. Most projects start with a loose brief, a season or simply a feeling. I find the visual story inside it, then turn that into a direction people can work with: image, typography, colour, pattern and movement.
I stay close to the work as it develops. That might mean building the graphic language for a collection, art directing a lookbook, designing a pattern for fabric and accessories, or taking the same idea into film, social content and launch material.
WHAT I BRING
ONE IDEA, FOLLOWED THROUGH PROPERLY.
01 / DIRECTION
A USEFUL STARTING POINT.
I turn brand references, collection themes and research into a clear direction that gives the whole team something concrete to work from.
02 / STORYTELLING
ONE STORY ACROSS PRODUCT AND IMAGE.
A collection becomes stronger when the garment, the lookbook and the campaign speak the same language. Pattern, typography, photography and motion are how I carry that story from one to the next.
03 / DELIVERY
FILES THAT ARE READY TO USE.
I know what has to happen after approval: colourways, artwork, formats, handovers and deadlines. Good ideas still have to work in production.
SELECTED COLLABORATIONS
BOSS / BALDESSARINI / BUGATTI / J.LINDEBERG / BENVENUTO / TIGER OF SWEDEN / TOMMY HILFIGER / CALVIN KLEIN / DESIGNWERK / STABILO
AVAILABLE FOR FREELANCE PROJECTS AND SELECTED COLLABORATIONS
